In effort to bring the best of the best in blogging to our readers, we are presenting an interview series with Plutus Awards winners to highlight their efforts as well as share tips and tricks of theirs to the blogging community they serve. Since winning a Plutus Award takes a lot of hard work, these bloggers may share some insight that could inspire you to win your very own!
Today’s interview is with Tonya Rapley of My Fab Finance. Tonya Rapley is a nationally recognized millennial money expert whose mission is to help millennials who want to become financially free and spend more time on what they truly care about. She is also the host and executive producer of the web-series Fab Finance with Tonya for Centric and the creator of the #BanishTheBalance challenge, a debt elimination challenge that helped over 4,000 participants pay off more than $200,000 of debt in sixty days.
My blog is My Fab Finance and my goal is to help millennial women break the cycle of living paycheck to paycheck so that they can become financially free and do more of what they love. My blog was the winner of best finance blog for women last year.
2. How did you feel winning the award knowing it was from your peers?
3. Where are you now? Are you still doing the same blog? How has it changed?
I still have and operate My Fab Finance. This year we nailed down sales funnels and recurring income, which is wonderful and freeing. We’re offering monthly masterclasses and created the My Fab Finance Fellows membership program. Personally, I relocated from NYC to LA and started laying the groundwork for my next online business.
It’s a commitment. It’s more than getting a site designed and tossing up a few Instagram posts. Always be polling your target demographic to find out what they need from you. And build your systems early that as your blog grows you fill in the structure rather than struggle to create it.
5. Blogging can be tough. How do you keep up with motivation?
I was passionate about it and the people who I serve. It’s going to take passion. I built my blog while in graduate school and there were several nights and days where I wanted to quit but my audience’s needs kept me going. I’d also say the desire to build something that would allow me to become location independent.
6. Where do you see yourself going from here? Any plans in the works you can share with us?
I’d say my national Toyota commercial. I never knew that creating a financial blog would lead to a national commercial.