Welcome to Series 4 of the Plutus Awards Podcast! The team is excited to present a new series of episodes, providing our listeners with the best actionable tips and personal success stories from superstars in our community and from the diverse experiences of many creators and entrepreneurs.
Money Should Be a Side Effect of Your Business, Not Its Purpose
Can your business succeed if making money isn’t its guiding factor? Perhaps in the most successful businesses, creating monetary value isn’t the primary objective — or, at least, owners have another purpose in mind.
In this episode, Sarah Li Cain has a candid conversation with J.D. Roth, founder of Get Rich Slowly. J.D. discusses the benefits of getting away from the idea that money is the primary goal in business, how to blend your business and personal life together and enjoy meaningful and successful work, and why he is not fond of search engine optimization (SEO).
- J.D. discusses different types of goals when making money is not top priority in your business
- How its ok for your purpose to change for your business and personal life
- J.D. expresses the importance of creating meaningful work
- How pivoting Get Rich Slowly from a blog to something meaningful to J.D.
J.D. Roth founded Get Rich Slowly in 2006, published Your Money: The Missing Manual in 2010, created the year-long “Get Rich Slowly” course in 2014, and for four years contributed the monthly “Your Money” column to Entrepreneur magazine.
In 2009, for reasons both personal and financial, he sold Get Rich Slowly — but remained manager, editor, and primary writer until 2012. In October 2017, Roth bought Get Rich Slowly back and continues to teach people how to achieve financial freedom.