37 Women Killing It in Financial Media

Women are blazing trails in the personal finance space, starting and elevating financial conversations, and moving the whole financial media community forward. For International Woman’s Day, we’re featuring 37 women who are killing it in personal finance media. 

These leading ladies are making a difference while growing their reach, providing huge value to their audiences, and building successful businesses. Many are building online communities and in-person events devoted to supporting women, people of color, and other marginalized communities. 

There’s no way to recognize all the amazing women in our community in one post, but we hope you’ll get out there and look for more women to follow. Check out our featured list of women who were furthering financial literacy in 2019.

Tiffany Aliche – The Budgetnista

Tiffany continues to be a financial education powerhouse, helping women manage money through books like “The One-Week Budget” and her recently-relaunched Live Richer Academy.

Marsha Barnes – The Finance Bar

Certified financial social worker, Marsha offers financial coaching and digital resources to improve financial health and wellness. Marsha is also a brand ambassador for FICO.

Jackie Beck – JackieBeck.com

Jackie’s award-winning Pay Off Debt app and courses are helping people get out of debt. But as of September 2019, Jackie also runs FIRE-focused curation and community site CampFIRE Finance.

Lindsay Bryan-Podvin – Mind Money Balance

Licensed master social worker Lindsay offers financial therapy and coaching for individuals and couples. She shares tips on the Mind Money Balance blog and YouTube channel (with a podcast coming soon!).

Jessica Byrne – Financial Mechanic

At 26, Jessica has stashed away more than $300,000 on her path to FIRE. She shares her money management tips, journey, and resources at Financial Mechanic.

Janet Cruz Bisonó – Latina Money

Janet empowers latina women to build wealth through the speaking engagements, the Latina Money podcast, and Instagram account with more than 10,000 followers.

Rianka Dorsainvil and Lazetta Rainey Braxton – 2050 Wealth Partners

Rianka and Lazetta, both certified financial planners, are co-CEOs of 2050 Wealth Partners, a fee-only virtual financial planning firm that helps overlooked clients including“first-generation wealth builders.”

Tori Dunlap – Her First $100K

Tori rebranded to Her First $100K in 2019 with a new mission to help young women hit their first six-figure milestones by offering money workshops, coaching, and tools.

Kumiko Ehrmentraut – The Budget Mom

Through sharing her journey out of $77,000 in debt as a single mom, Kumiko has built a huge following (with just under half a million followers on Instagram).

Daniella Flores – I Like to Dabble

Daniella’s I Like to Dabble is an awesome resource to level-up your side hustle, whether that’s a part-time gig or building a business, without stressing out.

Liz Gendreau – Chief Mom Officer

Founder of Chief Mom Officer, Liz blogs about money management as a breadwinning woman and mom. Her ongoing series, Women on Fire, is well worth checking out.

Cameron Huddleston – CameronHuddleston.com

Veteran finance journalist Cameron debuted “Mom and Dad, We Need to Talk” in 2019, a book that facilitates tough money conversations between adults and their parents.

Tarra Jackson – Madam Money

Her latest book, 4 Financial Languages, is designed to help you understand how you interact with money. Tarra Jackson is also behind the DUALpreneur movement.

Holly Johnson – Earn More Writing

A wildly successful freelancer herself, Holly’s stellar Earn More Writing course is helping freelance writers take their businesses to the next level.

Lillian Karabaic – Anomalily.net

Lillian offers “friendly personal finance with a dash of glitter” as host of radio show an podcast Oh My Dollar! Don’t forget to check out her charming book, “A Cat’s Guide to Money.”

Dasha Kennedy – The Broke Black Girl

Finance coach Dasha has built an incredible financial community for women of color through The Broke Black Girl brand, including a Facebook community with more than 64,000 members.

Sarah Li-Cain – SarahLiCainWrites.com

On top of her outstanding work as a freelance finance writer, Sarah hosts in-depth and intimate conversations about the personal side of personal finance on her podcast Beyond the Dollar.

Melanie Lockert – Dear Debt

The author of “Dear Debt,” Melanie launched a new podcast, Mental Health and Wealth, to feature conversations about money and mental health.

Diania Merriam – EconoMe Conference

Diana founded the EconoMe Conference and organized the inaugural 2020 event to bring the life-changing power of the financial independence movement to an in-person audience.

Heidi Nash – Debt Free Charts

Inspired by her own journey out of debt, Heidi created free printables at Debt Free Charts that have helped hundreds of thousands of people stay motivated working toward money goals.

Shang – Save My Cents

Shang’s frugal and driven nature helped her achieve FI at just 31, and she now shares her no-nonsense advice through her blog and Instagram account at @savemycents.

Stefanie O’Connell Rodriguez – StefanieOConnell.com

Stefanie recently launched the Statement Cards brand, which provides greeting cards and events that celebrate women’s accomplishments.

Paula Pant – Afford Anything

Always a heavy-hitter in financial media, Paula shares her advice about money, entrepreneurship, and real estate through the Afford Anything blog, podcast, and YouTube channel.

Carmen Perez – Make Real Cents

Carmen founded Make Real Cents to share her debt-free journey and make financial education more approachable. Now, managing this brand and offering financial coaching is Carmen’s full-time job — along with appearing on the Rachael Ray Show.

Tonya Rapley – My Fab Finance

Killing it at My Fab Finance as always, Tonya was featured and shared some of her journey in a new Netflix documentary about black women entrepreneurs, “She Did That.”

Angela Rozmyn – Tread Lightly, Retire Early

Angela and Kristine of Frugasaurus just launched Ecofrugals, a new site that focuses on low-cost and sustainable living. Also check out Angela’s list of women in the FI movement.

Kristy Shen – Millennial Revolution

Kristy retired early at just 31, and shares how she did it through blog Millennial Revolution and 2019 book “Quite Like a Millionaire,” both co-authored with her spouse Bryce Leung.

Kayla Sloan – KaylaSloan.com

Kayla helps entrepreneurs grow their businesses. She’s also hosting the new Do The Work event, a March 27 conference just for virtual assistants created by a virtual assistant.

Sandy Smith – Yes I Am Cheap

Sand launched the Elevate Influencer conference in 2019 and brought together financial professionals who speak to people of color. She’s doing it again with Elevate Influencer 2020 (in partnership with Plutus), happening June 26-27 in Washington, D.C.

Bola Sokunbi – Clever Girl Finance

With a growing audience and recent appearance on Good Morning America, Bola’s Clever Girl Finance is offering next-level financial guidance through blog posts, videos, and a podcast.

Kiersten Saunders – rich & REGULAR

Kiersten co-founded rich & Regular with husband Julien to document their path to financial independence. It’s grown so much that Kiersten quit her day job a year ahead of schedule to work full-time on her business.

Jamila Souffrant – Journey to Launch

Journey to Launch, a podcast and business founded by Jamila, is fueling conversations about investing and entrepreneurship. For personal finance-focused resources, check out the Money Launch Club and email course.

Jamila Souffrant headshot
kara Stevens headshot

Kara Stevens – The Frugal Feminista

Kara’s stated mission is helping black women “step into their financial confidence,” and she’s executing flawlessly with resources including The Frugal Feminist blog, trainings, guides and workbooks.

Farnoosh Torabi – Farnoosh.tv

A top personal finance expert, Farnoosh empowers people to live richer lives through speaking engagements, media appearances, and her own platform. Don’t miss her Plutus-winning podcast So Money.

Natalie Torres-Hadad – Financially Savvy Latina

Natalie has given two TED talks, written two books, and has podcast “Financially Savvy in 20 Minutes” on her resume. As if that wasn’t enough she’s also well on her way to building a real estate empire.

Kat Tretina – KTretina.com

Kat is a powerhouse of a freelancing, who is building her business while providing high-quality financial content for clients like Credit Karma, Investopedia, and LendingTree.

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